Selling Your Home

When you list your home with Kincaid Realtors, we launch a highly successful customized marketing plan which will differentiate your home from others in your marketplace. In today’s complicated and challenging market, you need a proven sales and marketing expert. The team at Kincaid will guide you through each and every step of the process to ensure that we get top market value, within the shortest timeframe possible, with the least amount of stress and inconvenience for you.

Award-Winning Customer Service

 First and foremost, we provide the luxury of personalized service every step of the way. Superior service is what sets us apart from our competitors while giving you a powerful advantage as a home seller. From the moment you list with us we take ownership of the selling process – managing every detail of your sale from marketing your property, to coordinating open houses and showings, contract negotiations and providing continuous feedback on results along the way. Shortly after your transaction is completed, we ask you to rate our service. Results of these surveys are reviewed and appropriate action is taken to ensure that the highest level of accountability is maintained. The Kincaid Team was among just 7% of the real estate agents in the Indianapolis area to be chosen as Five Star Real Estate Agents through a rigorous research process that measures overall customer satisfaction.

Pricing Your Home To Sell

Positioning and pricing your property in the marketplace is critical. We share your goal of achieving maximum possible price, and selling quickly and efficiently. We are experts in local market knowledge. Our pricing process takes into account a number of key factors, which include prices and sales information, property location and condition, as well as the market history and current market activity. We leverage the largest databases of this information to get you the results you desire in any market.

One thing is critical to a seller in any market, and that is the price at which you initially list your home. We have found that many sellers think that an overpriced property can simply be reduced if it doesn’t sell. The danger with this approach is that by the time the property is finally reduced to its market value, buyers question how long the home has been on the market and why it hasn’t sold. It’s only human nature to wonder why something hasn’t been purchased if it is such a great deal. For that reason, a buyer’s offer to purchase, based on that knowledge, may be below its actual value. As real estate professionals, we use market research to arrive at an initial price that is both realistic and fair to you but also attractive to buyers.

Real estate agents are constantly on the alert for new properties to show to their active, qualified buyers. As a result, the majority of showings on a new listing occur when the home is first placed on the market. When something is new, it generates noise and interest. But once the main group of interested agents and buyers has seen your newly listed property, showing activity decreases to only those buyers new to the market. For that reason alone, it is important to position your home at the best price during the first market exposure.

Unbeatable Internet Exposure

90% of home buyers use the Internet to look for homes, therefore, we feel an aggressive Internet campaign is critical to the quick sale of your home. Kincaid Realtors promotes your home to more than 5.73 million potential buyers each month. Our targeted online advertising and marketing program maximizes your property exposure to the most highly trafficked real estate websites on the web. Experian Hitwise (a leading global information services company providing data and analytical tools) recently reported that Realtor.com, Yahoo! Real Estate, Zillow, Trulia.com, Homes.com, MSN Real Estate, AOL Real Estate are among the most visited real estate websites today.

QR Codes

Kincaid Realtors prides itself on using the latest technology, like QR Codes for example. Awesome technology! Never before has it been so easy to connect a potential buyer to listing information while they are out home shopping! A QR Code is a two dimensional barcode that can be read by most smartphones. The buyer just scans the QR Code with their smartphone and BAM up pops a browser with the listing’s information and photos!

We have QR Codes printed on a variety of marketing items – from yard signs to online banners, to paper flyers. QR Codes allow easy access to listing information, one-touch agent communication for questions and showing requests, and the listing information can be easily recalled on the smartphone at a later date.

High-Quality Virtual Tours

Kincaid Realtors has teamed up with RealBiz360 to Deliver a new point “Vu” to our listings. This allows spectacular panoramic photos, stunning transition and video effect capabilities—all in high resolution—VuVista. The technology delivers incredible “zoom-in” capability with crisp detail and brilliant color. Their advanced web-based software allows rapid downloads for viewing; and dynamic tour statistics and reports.

Transitions for Seniors

As you or members of your family enter the golden years, you will discover there are many decisions to make and many unknowns to manage. It can be equally exciting, overwhelming, confusing, and liberating. We know, we have been there with our parents. To make the transition smoother, Kincaid Realtors has compiled some helpful information for you and your family. There are many housing options as well; too numerous to list here. The Kincaid Team is Seniors Real Estate Specialist (SRES) certified, which gives us a better understanding of the unique needs, and requirements of seniors. We will guide you through the necessary steps and information for making life-changing decisions, including the major financial and lifestyle transitions involved in relocating, refinancing, and selling your home.

• WebMD
• National Library of Medicine
• National & Community Service
• Transitions Abroad
• Senior Journal
• Eating Well To Stay Youngm
• Senior Corps.
• IN State Dept. of Health
• Dept. of Health & Human Services on Aging
• American Heart Association
• Social Security Online
• Senior Citizens Guide
• Seniors Guide Online
• AARP

Steps To Get Your Home Sold

We appreciate the opportunity to assist you in selling your home. It’s a responsibility and a commitment that we take very seriously. The following are some steps that we will take to get your home sold.

1. Provide you with a Comparative Market Analysis of your home, so that we can price your home accurately.
2. Suggest and advise you about any changes you might want to make to your home to make it even more marketable to the buyer and help you obtain top dollar for your home.
3. After the listing paperwork is complete we will submit the property for listing in the Metropolitan Indianapolis Board of Realtors’s multiple listing service.
4. Promote your home at networking events and to our personal database and sphere of influence.
5. Develop a list of features and benefits of your home, for cooperating agents to use with their potential buyers.
6. Arrange for professional photos to be taken of the inside and outside of your home.
7. Publish virtual tours, additional photos, and professionally written descriptions of your home to our Internet Content Syndication maximizing your property’s exposure to desired audiences.
8. Constantly update you on changes in the marketplace; such as, newly listed comparables and new financing alternatives to make your home more marketable.
9. If your property is vacant we will provide home staging services free of charge.
10. Install professional real estate signage and lockbox equipment at your home.
11. Instruct you on how to login and get feedback on your showings; which is, available 24 hours a day, 7 days a week.
12. As necessary, pre-qualify all potential buyers.
13. Professionally held open houses.
14. Keep you aware of the various methods of financing that a buyer might want to use.
15. Present all offers to purchase your home – negotiate the best possible price and terms for you.
16. When an offer to purchase is received, we will detail seller expenses and net proceeds, discuss qualifications of the buyer with you, counsel you on negotiating the best price and terms, inform you about what happens next, explain all details and contingencies, and maintain a cooperative rapport with the buyers agent.
17. During a pending transaction, the Kincaid Team will order title insurance, deed, survey, and other necessary documents such as a power of attorney, as appropriate, meet the appraiser at your property to present market data, review and advise a course of action on the inspection response to the buyer, keep you informed on all aspects of the pending transaction, maintain follow up with the borrower’s lender, assist cooperating agent with any problems relative to the sale, review the title work with you, and schedule the closing.
18. Just prior to the closing of your property we will discuss proceeds and closing statements; attend the closing and answer all questions, coordinate possession of property, maintain a file of closing papers, and help coordinate the transfer of utilities and keys
19. Expedite all follow-up and keep you informed during the closing process.

Protecting Personal Information

Kincaid Realtors is committed to making your real estate experience satisfying and safe. We have adopted the Bureau of Consumer Protection plan for sound data security. Safeguarding sensitive data in our files and on our computers is just plain good business. We are committed to respecting the privacy of all customers and protecting their personal information. We protect the personal information of our customers in all aspects of our business activities by establishing a necessary in-house system and continue to implement relevant measures.

Since your privacy is our number one concern we have established a privacy policy which you can review. In it, are the guidelines we use to protect the information you provide to us during your visit to KincaidRealtors.com and an explanation of how that information is used. Our policy is to respect and protect the privacy of our visitors at all times. Visiting this website should be a rewarding experience where you feel confident and secure about the information you share with us. If you have questions or would like further information on privacy issues, please feel free to contact us. Thank you.